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Pain Points
Stunted growth due to no website or digital presence
No CRM or inventory management systems
Used Inventory turnover low and constantly decreasing
Growth Potentials
A new website and Google business listing
A new website and Google business listing will give Northwest Folklift the life they need in reaching people looking for its services. Having no website has led to stunted growth and increased competition.
Fully customizable inventory management and CRM system
Not having a proper inventory system and CRM as led to lost clients and by implementing a new CRM paired with a proper automated followup system, Northwest Forklift is better positioned to leverage its current clientele.
Retargeting campaigns and promotions
Retargeting campaigns targeting past clients or anyone that has viewed only one of their new digital pages will allow them to increase used inventory turnover.
Modernized Branding
During this project, proper branding allowed Northwest Forklift to leverage a new digital environment that wasn't previously accesable to them.
Massive Growth
They are seeing a 1400% increase in traffic and visitors to their new site and getting new leads daily.
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